Introduction
Welcome to Korian UK Limited’s privacy policy.
We respect your privacy and is committed to protecting your personal data. This Privacy Policy will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.
1. Important information and who we are
Purpose of this Privacy Policy
This Privacy Policy aims to give you information on how we collect and process your personal data through your use of this website, including any data you may provide through this website when you use our website, engage with our chat service function or request further information on the services that we provide.
This website is not intended for children and we do not knowingly collect data relating to children.
It is important that you read this Privacy Policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This Privacy Policy supplements other notices and privacy policies and is not intended to override them – to access any of our other privacy notices, please click the links below:
• Privacy Notice – Residents
• Privacy Notice – Job Applicants
• Privacy Notice – Contractors
• Privacy Notice – Employees and Workers
• Privacy Notice – Visitors
Controller
Berkley Care Group is part of the clariane community, and is made up of different legal entities; this privacy policy is issued on behalf of the clariane Group so when we mention Clariane, Korian UK, Berkley Care Group (which is the trading name for the UK-based group companies), “we”, “us” or “our” in this privacy policy, we are referring to the relevant company in the Clariane Group responsible for processing your data. We will let you know which entity will be the controller for your data when (as appropriate) you are engaged by us to provide a service, you are employed by us or you purchase a service with us. Korian UK Limited is the controller and responsible for this website.
We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this Privacy Policy. If you have any questions about this Privacy Policy, including any requests to exercise your legal rights, please contact the DPO using the details set out below
Contact Details
If you have any questions about this Privacy Policy or our privacy practices, please contact our DPO in the
following ways:
Full name of legal entity: [Clariane UK Limited]
Name of DPO: Leah Smith
Email address: Leah.Smith@berkleycaregroup.co.uk
Postal address: Berkley Care Group, The Pavilion, Ashlyns Hall, Chesham Road, Berkhamsted, HP4 2ST
Telephone number: 07826 133549
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
Changes to the Privacy Policy and your duty to inform us of changes
We keep our Privacy Policy under regular review. This version was last updated in August 2023. It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
Third-party links
This website may include links to third-party websites (such as Carehome.co.uk which collates testimonials from residents and their loved ones, and social media such as Facebook, which we use for communication and marketing purposes), plug-ins and applications. We do not control the content of the adverts displayed by our advertising partners. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.
2. The data we collect about you
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data). We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
o Identity Data includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth, gender, nationality and residency.
o Contact Data includes postal address, email address and telephone numbers.
o Technical Data includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and ther technology on the devices you use to access this website.
o User Profile Data includes your username and password (in the case of prospective job applicants), interests, preferences and feedback.
o Usage Data includes information about how you use our website and services. For example, the full URL clickstream to, through and from our website (including date and time), services viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks and hovers), methods used to browse away from the page, any interactions through the live chat function on the site and any phone number used to call our DPO.
o Marketing and Communications Data includes your preferences in receiving marketing
from us and our third parties and your communication preferences.
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this Privacy Policy.
We do not collect any Special Categories of Personal Data about you through this website (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
If you fail to provide personal data
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with services). In this case, we may have to cancel a service you have with us but we will notify you if this is the case at the time.
3. How is your personal data collected?
We use different methods to collect data from and about you including through:
• Direct interactions. You may give us your Identity and Contact Data by filling in forms or by corresponding with us by post, phone, email, live chat function or otherwise. This includes personal data you provide when you:
• enquire about further information in relation to our services;
• engage with us in interactions through the live chat function on the site
• request marketing to be sent to you; or
• give us feedback or contact us.
• Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies[, server logs] and other similar technologies. Please see our Cookie Policy. for further details.
• Third parties or publicly available sources. We will receive personal data about you from various third parties as set out below:
o Technical and.or Usage Data from analytics providers such as Google based outside the
UK.
o Identity and Contact Data from data brokers or aggregators, such as (but not limited to);
Smooth Digital, Victory Digital LTD, Tank2Create and Lottie Organisation Ltrd. Data provided by these aggregators consist of digital data from user activity (typically from third part sources such as Google Analytics, etc).
▪ For further information on how these companies process and use this information, please refer to their personal terms and conditions. Berkley Care Group is not responsible for the actions of these companies.
4. How we use your personal data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
• Where we need to perform the contract we are about to enter into or have entered into with you.
• Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests. Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.
• Where we need to comply with a legal obligation that we are subject to.
Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.
Purposes for which we will use your personal data
We have set out below, in a table format, a description of all the ways we plan to use your personal data in connection with the website, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
Purpose/Activity | Type of data | Lawful basis for processing including basis of legitimate interest |
---|---|---|
To register you as a potential new customer, job applicant or | (a) Identity | Performance of a contract with you |
contractor | (b) Contact | |
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey |
(a) Identity (b) Contact c) Profile (d) Marketing and Communications |
(a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products) |
To enable you to complete a survey and/or to submit an enquiry form and/or to enter into a ‘live chat’ with us |
(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications |
(a) Performance of a contract with you (b) Necessary for our legitimate interests (to study how customers use our products, to develop them and grow our business) |
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) |
(a) Identity (b) Contact (c) Technical |
(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) (b) Necessary to comply with a legal obligation |
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you |
(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical |
Necessary for our legitimate interests (to study how customers use our services, to develop them, to grow our business and to inform our marketing strategy) |
To use data analytics to improve our website, services, marketing, customer relationships and experiences |
(a) Technical (b) Usage |
Necessary for our legitimate interests (to define types of customers for our services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) |
To make suggestions and recommendations to you about services that may be of interest to you |
(a) Identity (b) Contact c) Technical (d) Usage (e) Profile (f) Marketing and |
Necessary for our legitimate interests (to develop our services and grow our business) |
Communications | ||
To comply with the regulatory requirements and requests of the supervisory and law enforcement authorities. |
(a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications |
Necessary to comply with a legal obligation |